The company was included in Gartner’s Content Analytics category, which Gartner characterizes as “a family of technologies that process content — and the behavior of users in consuming content — to derive answers to specific questions and find patterns that drive action. Content types include text of all kinds, such as documents, blogs, news sites, customer conversations (both audio and text), video, and interactions occurring on the social Web. Analytic approaches include text analytics, graph analytics, rich media and speech analytics, video analytics, as well as sentiment, emotional intent and behavioral analytics.”
“We are pleased to be included in so many Gartner Hype Cycles alongside other providers in the content analytics industry,” said Rich Kennelly, Connotate’s chief executive officer. ”Companies increasingly are leveraging website content to develop new data products and offer rich analytic insights. Connotate’s technology and managed data services help ensure a robust, reliable, and efficient supply chain for this content. Our technology, workflow engine, and patented machine learning science makes it easy to define the data you need, reliably extract it, and feed it into existing workflows and processes – at high scale and high efficiency. For example, the Connotate platform has allowed leading information businesses to grow the number of sites from which they pull data, while simultaneously reducing their labor costs.”
Connotate uses machine learning science to automate the harvesting, structuring, quality control and delivery of content from websites. In addition to the Gartner Hype Cycle inclusion, it was recently named a KMWorld “Trend-Setting Product” for the ninth year.
About Connotate
Every day, global companies turn to Connotate’s web extraction technology and managed data services to help them efficiently harvest, structure, and monetize content sourced from the world’s 1 billion websites. Our industry-leading platform is at the heart of the Web data monetization operations of many of the world’s leading information services companies, including Thomson Reuters, McGraw-Hill, and the Associated Press, among others. Our custom datapipes reliably deliver a flow of high-scale and high-quality Web data to analytics applications developers, marketers, and consultants seeking to improve predictive models and derive fresh insights. Connotate’s FetchCheck product delivers millions of automated pre-employment background checks per year, and our AdStats offering is being used to automate the collection and aggregation of online advertising statistics for three of the top five demand-side ad exchanges. For more information, go to www.connotate.com or email info@connotate.com.
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